Available reports
Partner analytics includes clicks, leads, customers or sales, and conversion activity. Audience breakdowns can include countries, cities, referrers, browsers, devices, and platforms when that information is available.Read the main metrics
- Clicks are qualified visits recorded through the referral link.
- Leads are registrations attributed to the partner.
- Sales or customers represent referred accounts that completed an eligible first payment.
- Conversion rates compare progress between recorded funnel stages.
- Earnings come from eligible paid amounts and can differ from sales totals because of commission rules, holds, refunds, or review.
Understand audience data
Country and city are inferred from available network information. Browser, device, and platform come from the request user agent. Referrer is present only when the browser or application supplies it. Privacy controls can make these values unavailable or less specific. Use UTM parameters on the referral URL to separate your own placements where the partner report exposes them. Do not put names, emails, or other personal data in UTM values.Analytics counts and payable commissions answer different questions. Traffic
can appear in analytics without becoming an eligible customer or commission.

